Best of the Best: february Campaigns our Local Creators & Brands Loved
We’re wrapping up February with a look at this month’s top-performing campaigns, featuring the brands our hummingbirds couldn’t get enough of! If you’re looking for inspiration, see how these companies partnered with our creators to spark authentic engagement and excitement.
From Milkman’s chocolatey, protein-packed sips to Laree + Co.’s adorable matching sets and Iowa’s Best Burger Contest, these campaigns made a lasting impact. Scroll through to see the highlights and the products our creators loved sharing!
Want to create your own buzz-worthy campaign? Book a call with our team!
think Iowa city
🥳 your free pass to iowa city weekend bliss 🎶
Our hummingbirds experienced Iowa City’s Free Week, an admission-free festival showcasing local arts, music, and culture across 15+ venues in the Downtown Cultural & Entertainment District. They attended live performances, interactive workshops, and special events while exploring the city’s vibrant creative scene. Their content highlighted how Free Week and Iowa City’s Restaurant Week bring energy and connection to the community during the winter season.
Happy
☕let’s make your coffee happy®: discover happy coffee
Our hummingbirds brewed up something special with happy® coffee, now available at Target, Kroger, CVS, Walmart, Sprouts, and more! They shared their love for happy’s slow-roasted, 100% Arabica blends, showcasing how each sip is perfectly balanced, smooth, and free from bitterness. Their content highlighted happy’s commitment to responsible sourcing, Rainforest Alliance Certified beans, and supporting small farmers—making every cup feel as good as it tastes!
brite
pov: you found it 🎯 meet the target-exclusive hair mask taking over your feed this valentine’s day 💖✨
This Valentine’s season, BRITE Bear Care & Protect Leave-In Hair Treatment stole the hearts of our Hummingbirds with its bond-building, ultra-conditioning formula that leaves hair soft, shiny, and touchably smooth. They showcased how this adorable, bear-shaped treatment delivers just the right amount of nourishment—not too heavy, not too light—making it perfect for all hair types. Their content proved that self-care can be as fun as it is effective, and BRITE Bear is the perfect match for hair that deserves a little extra love!
Kosterina
💛 greek goodness in a tin, now at target 🫒 ultra-premium olive oil to elevate every dish ✨
Hummingbirds brought bold Mediterranean flavor to their kitchens with Kosterina Organic Premium Reserve Extra Virgin Olive Oil, now available at Target! They showcased how this antioxidant-rich, ultra-premium EVOO elevates every dish, from a simple drizzle to full recipes. Their content highlighted Kosterina’s fresh, high-quality taste and health benefits, proving that the right olive oil can transform any meal!
artNaturals
🎶 get your glow on, go play ☀️ artnaturals skincare now at target for your spring glow-up! 🎯
Glowing skin starts with the right routine, and ArtNaturals Vitamin C Serum made it easy for our hummingbirds to brighten, hydrate, and refresh their complexion. Now available at Target, this clean, effective formula became a go-to for skincare lovers looking to boost radiance. Their content showcased how a daily dose of Vitamin C can transform any routine, proving that healthy, glowing skin is always in!
tonymoly
glow up with tonymoly ✨— k-beauty spf now at ulta! 🛍️☀️
Hummingbirds refreshed their skincare routines with TONYMOLY’s brand-new sunscreen, now available at Ulta!They showcased how this K-beauty essential delivers lightweight, year-round protection, whether combating winter dryness or prepping for sunny days ahead. Their content highlighted how TONYMOLY makes SPF effortless and fun, proving that sunscreen isn’t just a summer must-have—it’s a skincare staple!
paradise spreads
🌸 spring into paradise—pure, spreadable bliss in every bite with paradise spreads! 🍓🍫🍯
Sweet snacks got a better-for-you upgrade with Paradise Spreads, the world’s only organic, plant-based protein spreads and snacks! Our hummingbirds showcased how these gluten-free, allergen-friendly treats make snacking both fun and nutritious, with simple ingredients and no unnecessary additives. Their content highlighted Paradise Spreads’ mission-driven impact, proving that a delicious treat can also do good by supporting female veterans nationwide.
Iowa Beef Industry Council
🍔🏆 savor the flavor: discover iowa’s top burger in the 2025 burger contest! 🐄🌽
Iowa’s best burgers are on the menu, and hummingbirds are casting their votes! They showcased their favorite 100% real beef burgers from the top 10 burger spots across the state, sharing what makes each bite unforgettable. Their content encouraged followers to join the fun, support local restaurants, and vote for their favorite as we count down to Iowa’s Best Burger of 2025!
Milkman Milk
chocolatey, protein-packed, & ready to go—meet your new bestie! 🥛🐮
Hummingbirds discovered a rich, creamy twist on convenience with Milkman Instant Chocolate Milk—real chocolate milk, no fridge required! They showcased how this just-add-water, protein-packed treat delivers 18g of real dairy protein per serving, making it perfect for post-workout recovery, busy days, or on-the-go snacking. Their content highlighted Milkman’s long shelf life and delicious taste, proving that great chocolate milk is always within reach!
Laree + Co.
have a mommy & me matching moment with the laree + co. spring collection 💕🌸
Hummingbirds refreshed their wardrobes with Laree + Co.’s ultra-soft, stylish matching outfits for the whole family! They showcased how these high-quality, cozy designs make every moment picture-perfect, from lounging at home to fun family outings. Their content highlighted Laree + Co.’s effortless blend of comfort and style, proving that matching sets aren’t just cute—they’re made for everyday adventures!
Yaygit
💚 love your gut, love yourself: 🌱 nourish with yaygit's delicious nut butter trio!
Our hummingbirds embraced the power of gut health with Yaygit’s nutrient-dense nut butters, packed with fiber, protein, and antioxidants to fuel their bodies and support their microbiome. They showcased how these creamy, no-added-sugar spreads make every bite more nourishing, whether blended into smoothies or spread on toast. Their content highlighted Yaygit’s commitment to clean, wholesome ingredients, proving that better health starts with simple, delicious choices!